How do you maximize your content to reach more people?
In any media initiative, content must be at the core. It is the main substance in any digital campaign which attracts audiences to connect with your brand. However, creating and publishing content is not enough to generate significant awareness and engagement. Promoting the content to ensure that it reaches as many people as possible is equally important. This is according to Hassan Younes, who also notes that it all starts with identifying the relevant platforms and learning on how to use them to promote your content.
Dr. Hassan Younes is an international speaker, #1 Best-Selling author and a successful entrepreneur. He has a background in aerospace engineering, Business Administration, organizational change, and business management across multiple diverse industries, with over two decades in the education and training sector.
Throughout his professional career, Hassan has utilized his skills and experience in business management to build a successful vocational training organization, multiple travel agencies, build an international education facility in the Philippines and managed investment and property development projects.
In this snippet from the full-length interview, Hassan talks about how he uses YouTube as platform to reach more people with his content.
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