In this episode, we explore the challenges of overcoming resistance in the sales process. The discussion centers around the importance of breaking down overwhelming tasks
“You have to be brave enough to walk away when it’s not right, and to also tell clients when it’s not right for them.” April Martini Cultivating honest and meaningful relationships in business is something that our guest today takes seriously. In her line of work, April Martini has seen…
“Brand love, in essence is all about creating those emotional connections that transcend your basic product offering.” Anne Candido Until the world is run by robots, there will always be a person on the other side of the sale. Which means a brand’s ability to transform life in order to…
“Marketing and branding isn’t magic, but a great brand is magnetic.” Pete Sena In this era of technology, business continue to look for ways to draw on rich customer insights in order to enhance their products and services. Similarly, the business environment continues to become more competitive pushing businesses to…
“Find something that you’re excited about and take action.” Chris Pistorius Every business regardless of the industry it operates, needs good marketing in order to thrive and remain sustainable. Chris Pistorius has been helping businesses promote their businesses using online marketing, and says that it is important for businesses to…
“Sometimes something tragic can shake us all up and shock our potential to see what we’re capable of.” Betsy Cerulo Regardless of what you have gone through professionally or personally, there is always another opportunity to shake off the dust and get back on the path that leads to success.…
“The potential for creating novel brilliant solutions is not going to be found at one ivory tower or the other but in the middle, and we have to destigmatize what it looks like to be in the middle.” Annette Simmons Working with each other, rather than against each other, is…
