In this chapter, Michael Sherlock shares her emotional rollercoaster following the first failed attempt to capture Fred, a stray cat. This episode delves into the
What is better than a great advertisement? FREE advertising! And our guest today knows just how to get it. Simone Sauter is a PR & Publicity Coach, bestselling author and tech nerd. She helps coaches to get more clients by getting free publicity so that they can rise above the
Can a gutsy career move pay off? Our guest today says yes! In fact, he is living (and working) proof of that. Arie Brish is a cross-functional expert in growth strategies, commercializing innovation, change leadership and turn-around. He is also a best seller author of Lay an Egg and Make
How do you make your offering available to your customers? Have you created a strategy to maximize them? If not, our guest today has some incredible advice for you. Kate Colbert is an accomplished marketer, speaker, market researcher, and communications consultant, and is President and Founder of Silver Tree Communications
Are your front-facing employees creating exceptional customer experiences? Are they fully aligned to your brand story? If you can’t answer with a resounding YES!, then our guest today has a solution for you. Chris Wallace is the Co-Founder and President of InnerView, a marketing consulting firm that helps companies align
What does ecology and scientific principle have to do with marketing. Everything, according to our guest today. An ecologist who became a marketer, Ethan Decker is now a brand scientist. He takes a very long – and sometimes peculiar – view on humans, brands, and advertising. As a scientist in
Are you leaving pots of money all over? Our guest today bets that you are. And she should know. She helps businesses to shed light on where these pots are hidden throughout their organizations. Olivia Friedman is futurist and a small business emergency rescue and repair expert. She recently worked
